The promotional communication defined in article L. 1223-1 must not be misleading or undermine public health protection. It must present the product objectively and encourage its proper use.
It must comply with the information contained in the decision of the Agence nationale de sécurité du médicament et des produits de santé (French National Agency for the Safety of Medicines and Health Products) establishing the list and characteristics of labile blood products referred to in 1° of Article L. 1221-8, as well as the recommendations issued by the Haute Autorité de santé (French National Authority for Health).